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Zain Kuwait unveils new TVC to promote new traffic law

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In partnership with MoI and in conjunction with the kick-off of the 38th GCC Traffic Week

KUWAIT: Zain announced a new collaboration with the Ministry of Interior, represented by the General Directorate of Traffic, to launch a brand-new television production, coinciding with the 38th Unified GCC Traffic Week under the theme Driving Without a Phone, and in line with the upcoming implementation of the new traffic law starting from 22 April 2025.

The TVC was unveiled during the opening ceremony of the 38th Unified GCC Traffic Week and its accompanying exhibition, held at the Waldorf Astoria Hotel and the Avenues Mall, under the patronage and presence of the Undersecretary of the Ministry of Interior, Lieutenant General Sheikh Salem Al-Nawaf, with the attendance of Assistant Undersecretary for Traffic and Operations Affairs, Major General Yousef Al-Khadda, Zain Kuwait’s Chief Corporate Affairs and Relations Officer, Waleed Al-Khashti, senior security leaders from the General Directorate of Traffic, and representatives of partners and sponsors.

This collaboration reflects the ongoing strategic partnership between Zain and the Ministry of Interior over the past years, which has resulted in many joint efforts and initiatives to raise public awareness around important security topics, including traffic safety and road security. The television production, titled Salute to the Police Officer, aims to raise awareness about the new traffic law, which introduces several amendments designed to enhance road safety, strengthen adherence to traffic regulations, and protect road users. The production stars a group of Kuwaiti children expressing their admiration and respect for Ministry of Interior officers through various interactive scenes on the road, in the operations room, and beyond.

The TVC specifically targets the next generation of road users, while key amendments to the new traffic law are displayed on-screen to inform adult viewers. The production features lyrics by Ahmed Al-Sharqawi, music by Abdullah Al-Shatti, and is produced by Joy Productions. Zain’s participation stems from its ongoing commitment to collaborating with various governmental bodies, including the Ministry of Interior, in adopting initiatives and projects that serve all segments of the community, contribute to the nation’s progress and prosperity, and support the country’s development goals.

The exhibition accompanying the ceremony aimed to promote awareness of the key amendments in the new traffic law, scheduled for implementation on 22 April 2025, raising awareness among visitors—particularly young people and parents—of the importance of adhering to these regulations to ensure the safety and security of all road users. The exhibition also featured many interactive activities and awareness initiatives to deliver its message in a creative way.

The 38th Unified GCC Traffic Week seeks to spread traffic awareness, promote a culture of compliance with road regulations, and protect lives and property, while embedding safe driving behaviors within GCC communities. It also represents an important opportunity to strengthen cooperation between security authorities and community institutions, helping to reduce traffic accidents and foster a safer, more disciplined traffic environment. As one of the nation’s major economic entities, Zain consistently aligns with the state’s social, economic, and security development strategies. The company also expressed pride in being among the first organizations to collaborate with the Ministry of Interior in supporting this initiative, which it hopes will help save lives.

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Iran Embassy opens condolence book to honor victims of Zionist aggression

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KUWAIT: The Embassy of the Islamic Republic of Iran in Kuwait opened a condolence book, on Monday, to honor the victims of the recent aggression against Iran. The event was attended by officials, ambassadors, and media. Iranian Ambassador to Kuwait Mohammad Toutounchi expressed his appreciation for the positions of the Gulf Cooperation Council (GCC) countries, especially Kuwait, regarding the recent events, noting that Kuwait’s Foreign Minister had called his Iranian counterpart in a gesture that reflects the strength of bilateral relations, describing the presence of ambassadors at the embassy as “Noteworthy and Positive.”

The ambassador said in a statement that his country endured twelve days of intense aggression by the Zionist entity, joined by the United States in the final two days, explaining that Iran faced simultaneous attacks from countries equipped with nuclear capabilities and advanced technology, backed by NATO. He emphasized that the planners of this aggression had expected Iran to collapse within days. However, “The unity of the Iranian people inside and outside the country formed a formidable barrier.” He added that US intervention came only after ten days of failed efforts to achieve any ground breakthrough.

Toutounchi revealed that the number of victims exceeded 620 martyrs, with more than 5,356 wounded, including 13 children and 43 women, some of whom were pregnant, adding “Seven hospitals, six health centers, and dozens of ambulances were destroyed. These martyrs cannot be replaced whether they were children, military leaders, or academics, calling for the Zionist entity and the United States to be held accountable before international bodies to prevent such crimes from recurring.

Regarding Iran’s nuclear program, the ambassador reiterated Iran’s commitment to the Nuclear Non-Proliferation Treaty (NPT), pointing out that the country’s nuclear program, which represents less than 3 percent of global peaceful nuclear activities, has undergone over 23 percent of international inspections. He argued that this high inspection rate indicates no deviation toward military objectives.

He disclosed that Iran had recently agreed to five rounds of indirect negotiations aimed at reviving the diplomatic track and ensuring the peaceful nature of its nuclear program. He also stressed that Iran’s response against US military and intelligence bases in Qatar was a legitimate act of self-defense and was not directed at any neighboring countries, affirming Iran’s full respect for their sovereignty. He noted that Iran had communicated with Qatari leadership to clarify its position, stating that military bases in neighboring countries used by US forces cannot be considered safe havens for launching attacks.

Meanwhile, the Iraqi Ambassador to Kuwait Al-Manhal Al-Safi expressed his deep gratitude to Kuwait’s leadership, government, and people for facilitating the return of over 3,000 stranded Iraqi citizens by issuing more than 3,500 transit visas in just 12 days. The Iraqi ambassador affirmed his country’s full solidarity with Iran and condemned the aggression, revealing that Zionist aircraft had breached Iraqi airspace, prompting Baghdad to file an official complaint with the UN Security Council.

In the same context, the Sudanese Ambassador to Kuwait Awadal-Karim Al-Rayah Balla offered his condolences to Iran, describing the incident as “A blatant and unacceptable attack.” He called for regional unity to confront shared challenges, emphasizing that the targeting of Iran threatens all free peoples in the region. He urged a joint response to protect stability and to revive the Palestinian cause as a priority. The Sudanese envoy also pointed to the double standards in the international system, calling for crises to be addressed through international legitimacy rather than the imposition of forceful agendas.

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Exit permit now mandatory for expat workers

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KUWAIT: A decision mandating expatriates working in the private sector to obtain an exit permit with the prior approval of their employers comes into effect on Tuesday, July 1, 2025. Employees need to apply through the Sahel app or the Public Authority of Manpower’s website. The employer must then approve the request online before the authority issues the permit. The decision applies to private sector employees who have residency under article 18. Those who have article 19 residency – self-sponsored – are not required to obtain the exit permit.

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410 students benefit from Educational Care Bank project

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KUWAIT: Al-Safa Charitable Society announced that 410 students across various educational stages have benefited from the Educational Care Bank project for the 2024-2025 academic year. The initiative, implemented in collaboration with the General Secretariat of Endowments, provided a total of KD 100,000 (approximately $330,000) in educational support within Kuwait. Chairman of Al-Safa’s Board of Directors Mohammad Al-Shaya said in a press statement on Monday that the project reflects a shared commitment to supporting future generations by creating an educational environment free from financial obstacles. He emphasized that the initiative also aims to alleviate the financial burden faced by low-income families amid ongoing economic challenges.

Al-Shaya praised the General Secretariat of Endowments for its continued sponsorship of impactful and innovative projects that serve the community, particularly those focused on education. He noted that the Secretariat’s support for this program underscores its strong belief in education as a cornerstone for societal advancement and sustainable development. He added that Al-Safa Charitable Society, through this partnership, seeks to nurture a knowledgeable and responsible generation capable of contributing meaningfully to national development. The project, he explained, targets students who face difficulty in paying tuition fees, reaffirming the association’s belief in the right to education for all—without discrimination or financial barriers. — KUNA

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