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Cari launches ‘Hala’, a digital revolution from Kuwait to world

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KUWAIT: Kuwait-based Cari is announcing the launch of a new and groundbreaking Next-Gen AI Concierge, “Hala,” the first of its kind worldwide. Cari CEO Abdullah Al-Mutawa, credited with pioneering order tracking in Kuwait’s delivery applications, is once again taking a leading role with the launch of a new service designed to reshape the sector.

Hala is not merely an additional feature; it represents a major shift in the concept of smart living. “Hala will redefine how people manage their daily lives, making every detail more seamless, personalized and intelligent. We are not following global innovation; we are creating it here in Kuwait and sharing it with the world,” said Al-Mutawa.

Hala acts as a personal digital advisor, anticipating needs and adapting to each user’s lifestyle. Customers will be able to communicate with Hala through voice commands or simple text. Hala can handle requests instantly, from placing orders to scheduling and offering recommendations for products and services suitable for every occasion. Hala can act as a consultant in all aspects of daily life, such as planning trips and organizing errands.

The feature will first be made available through exclusive early access for Cari’s distinguished customers who pre-register. These valued users will be the first to experience a new era of digital living — faster, smarter and more comprehensive than ever.

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